Live drawing all things running

The Lim team headed to Birmingham for a weekend of Live Drawing at The National Running Show.

Ellie and Phoebe captured key information from the headline speaker sessions in a series of digital one-page shareable visuals.

We shared the visuals across social media, giving people a chance to:

• Explore and discover sessions they couldn’t attend

• Give a snapshot of the key information in one place

• Engage with the content online

Live Drawing at events and conferences tackles a big problem: content evaporation.

So often we see brilliant content shared at events, but once it’s said, it vanishes.

Sometimes people take notes, but visualising what’s been said in a vibrant and shareable way means that nothing gets lost.

You have a record of the content that can be shared and revisited, and something that keeps the conversation going long after the event finishes.

When ideas are visualised:

• They become easier to understand and remember

• Conversations continue long after the session ends

• Content doesn’t evaporate