Skip to content
Creating visuals for accessibility needs

News | How-To Guides

How-To: Create visuals for accessibility needs

Have you ever considered the value of visuals for accessibility and inclusion?

We regularly work with the government and public sector and are aware of the Public Sector Equality Duty and can create visuals that will hit the necessary WCAG check points.

Depending on your audience and accessibility needs, we’re flexible and will adapt our style and visuals to be inclusive for everyone. Here’s how:

Creating visuals for accessibility needs

If text is better for you:

  • We’ll always ask if there are any additional or accessibility needs we need to be aware of before beginning a project.
  • We can create visuals with alternative text descriptions for people with visual impairment who use a screen reader.

  • If there are any colour blind people that will be working with the visual, we’ll use specific colours so it can be viewed by everyone.

  • Accessible fonts and typography. We know that some fonts are easier to read than others. Inclusive fonts offer support for people with visual impairments or dyslexia. If you have a specific font you need us to use then we are more than happy to do so. We can also write in lower/upper case letters depending on what you need.

  • For people with cognitive disabilities, we are mindful to create visuals with lots of blank space, using plain language and simple illustrations so it is easy to understand.

  • Having a visual representation of an event/conference can be a game-changer for people with learning disabilities. In our preparation, we’ll discuss with you to make sure any additional needs in the room are catered for and create our visuals accordingly.

  • We’ll discuss with you the best type of visual depending on your needs. We may suggest that a digital visual that is easily editable be best for your project rather than pen on paper.

  • And of course, our drawings are always inclusive. We'll always draw a diverse range of people from different backgrounds and with disabilities.

Accessibility Header

Check out some of our work in this space:

Accessible visuals for NHS Employers

This project with NHS Employers on its EDI programme needed to be accessible. We created it with:

  • Lots of space around messaging
  • Contrast in text and background colours
  • Avoiding block capitals and italics
  • Good flow of content so it’s easy to follow

Click here to read more about this work with NHS Employers - Diversity in Health and Care Partners.

Accessible visuals for Elly Charity

Our work with Elly Charity is testament to how visuals can expand learning, as the course we created illustrations for was taught to pregnant women with little to no English. Our visuals needed to be universally understood and accessible to people who didn’t speak the same language from different cultural backgrounds.

Click here to read more about our work with Elly Charity.
Accessibility Header